Here you will find a selection of websites and e-commerce stores I have created.

If you’re more interested in logo and brand design, you can find a selection of work here.

KUUL Villas by Viirelaid Website

Visual identity + website design + content creation | 2025

KUUL Villas is a tropical retreat in Koh Phangan. We selected colors and typography that reflect sustainable luxury.

The design emphasizes a soft color palette, airy layouts, and atmosphere-driven photography. Using natural tones and subtle animations, the website feels inviting and balanced – just like the KUUL experience on-site.

Raamatupidaja.ee Membership Website

Website + online community + content creation | 2025

RP+ is an online platform for entrepreneurs who want to keep their finances in order. I designed and developed a professional, user-friendly website that introduces the services and makes membership easy and straightforward.

I structured and designed a dedicated client area and separate member pages.
The website setup ensures smooth access to content and an effortless sign-up process. Automated memberships provide content access tailored to each user’s selected plan.

Köögikompanii website

Website design + development + SEO + content creation | 2024

Köögikompanii is a unique cooking studio and event centre in the heart of Tallinn, offering exciting food experiences for teams and groups alike. I designed and developed a clearly structured, user-friendly website that introduces the company’s services and upcoming events.

The website’s structure makes it easy to find events and make enquiries, helping visitors to find the service that’s right for them. The visually clear and modern design and inspiring content create a complete user experience that invites discovery.

Kodumaa Kapital website

Website design + development + SEO | 2025

Kodumaa Kapital is a company that offers opportunities to save, take out loans, and join a cooperative based on Estonian capital. I designed and developed a clear, user-friendly website that presents the services and explains the membership process in a trustworthy and transparent way.

Since the main client group is elders, I created a design that is calm, easy to understand, and technologically simple to use. Larger typography, logical structure, and strong contrasts support a comfortable user experience.

Arukas Aruandlus website

Website design + development + SEO | 2025

Arukas Aruandlus provides professional customs reporting services for businesses looking to avoid mistakes and save time. I designed and developed a website with a clear structure and trustworthy image that presents the services in a professional and easy-to-understand way.

The site’s structure helps users quickly find the information they need and get in touch. A calm color palette, minimalist design, and well-structured content create confidence and support decision-making.

Lasher.ee e-commerce store

e-commerce store design + development | 2024

Lasher’s online shop offers professional eyelash extensions products and accessories. The e-commerce store is designed with user-friendliness and an elegant, minimalist design in mind. I optimised the UX/UI based on user experience principles, created product filtering and categories to suit the needs of lash technicians, and integrated payment systems and delivery options to provide a seamless and convenient shopping experience. The result is a stylish and effective online environment that reflects Lasher’s identity as a high-quality and professional brand.

Certh-Cristiani website

Branding + website + booking system + SEO + content creation | 2024

Certh-Cristian is an inspirational coach whose mission is to help people discover their true potential and overcome inner obstacles. During the project, I created a visual identity for her with a hand-drawn logo. In addition, a website was created to provide a clear overview of the coaching services. The website’s greatest asset is a convenient online booking system that makes session planning quick and easy. Inspirational copywriting and motivational messages create a holistic experience on the website, inviting the visitor to take action and start their own development journey.

Production of concrete products

logo + branding + e-commerce store design and development | 2024

For Kiilibetoon.ee, I created a branded website and e-commerce store with more than 350 products and tens of thousands of variations. The aim was to keep the design clear and minimalist. I developed the website to allow for easy enquiries and a convenient e-commerce shopping process.

Ddiiva.ee website

Online store design + development | 2025

Ddiiva is a bold lingerie brand that celebrates the beauty of curvy women by offering high-quality and perfectly fitting lingerie. In creating the online store, my focus was on highlighting the brand’s values through visuals and functionality — bold, feminine, and as comfortable as Ddiiva lingerie itself.

As a unique feature, the site includes a bra size calculator and a loyalty program, giving discounts to all members.

INDARRA - online community

Logo + branding + creating a training environment | 2024

The INDARRA project started with the creation of a logo and visual identity. Once we had the visual direction in place, we started creating the training environment and community. You can join the INDARRA community on an automatic monthly payment basis, with access to home workout videos, gym workout plans and a comprehensive recipe library. Regular users do not have access to the community pages. In addition, I designed Indra’s downloadable materials, such as nutrition guides, workout plans and programme user guides.

Cosmic Shepherdessi website

Website + booking system + digital product sales | 2025

Cosmic Shepherdess is an intuitive healer and channeler whose website takes visitors on a mystical journey. I designed and developed a user-friendly and aesthetically aligned website that presents her services and digital products with a clear structure.

The site’s layout makes it easy to explore offerings and book appointments. An automated calendar is integrated with the booking system, and downloadable digital products are paired with automated email sequences — adding value while strengthening the brand’s community.

Ifku.ee online shop

Branding + online store creation + content creation | 2025

IFKU is a handmade leather accessories brand that combines quality, individuality, and sustainability. My role in this project included branding and the creation of a visual identity, followed by the design and development of an online store optimized for user experience. The design reflects IFKU’s brand values of exclusivity, craftsmanship, and offering a premium shopping experience.
The structured categories and clear navigation ensure customers can easily find the right accessories. A clean, well-thought-out design and functionality create a reliable platform that appeals both to fashion-conscious individuals and clients who value quality.

Danek Bergmann - real estate agent

Logo design + website design + SEO + content creation | 2023

For Danek Bergmann, I created a website with a luxurious feel that allows investment enthusiasts to find real estate information quickly and easily. During the development of the website, I integrated an automatic ad upload feature, created a blog for real estate articles and connected the website to an email marketing platform.

BALIEST real estate

Website development and design | 2023

A website designed to help those interested to familiarise themselves with newly built villas in Bali and the various investment opportunities. The design of the website is inspired by the villas’ interiors and Bali’s turquoise sea water.

Laulupood.ee e-commerce store

branding + e-commerce store design + e-commerce | 2024

The Song Shop is an inspiring and practical e-commerce store designed to make it easier for singing teachers to find repertoire and learn music. I was involved in the creation of the Song Shop brand from the very beginning. We started with logo design and branding. We then created a user-friendly and functional e-commerce store that allows teachers to find, listen to and order customized sheet music and phonograms with just a few clicks. A clear categorisation system and a handy search tool make discovering musical content quick and easy. Inspiring and playful design and a detailed experience create an enjoyable shopping environment.

Lavida Clean

website design + development | 2024

Lavida Clean has a new, clear and minimalist-looking website, which provides an overview of the cleaning services offered and allows you to send a price enquiry through the website. As part of the project, I tailored the web design, helped with brand content creation and photo editing.

Seasiderendezvous.ee

Website creation + online booking system | 2025

Seaside Rendezvous is a luxurious seaside accommodation in Hiiumaa, offering guests a private and cozy holiday experience. My role in this project included creating the website and integrating an online booking system, ensuring that the reservation process is as smooth and user-friendly as possible.
The design of the site is elegant and harmonious, reflecting the exclusivity and natural charm of the location. Structured information, visual simplicity, and intuitive navigation guarantee a seamless experience, allowing visitors to quickly find the information they need and book their dream holiday with just a few clicks.

NAUT-E dark chocolate

visual identity + e-commerce store design & development | 2024

When we created the NAUT-E chocolates e-commerce store, we knew that the design had to reflect the sensual, playful and elegant impact of chocolate. NAUT-E is a more distinctive e-commerce store, without the classic shopping cart and category pages. As a special solution, I developed a checkout page where you can modify the quantity of the product and display the product’s variable price.

Trinitee

creation of a website | 2024

The colours of the Trinitee homepage are inspired by the streets of France and the design by French elegance. We created a website for Triino where she can conveniently display all her services and her clients can register for trips and events.

Kira Sustainable

e-commerce store development + integrations | 2021

An online e-commerce store with low maintenance costs and worldwide delivery. I integrated the Billbee system to automate the shipping process from two different warehouses – Estonia and Germany. I ensured global delivery and imported order and customer information from Shopify to Woocommerce.

Margot Eimla - family therapy

Logo design + visual identity + website design + SEO | 2024

I created a simple and easy-to-understand website that gives ME Family Therapy clients a clear overview of the services offered. The design and development of the website has been tailor-made for the project. In addition, I helped Margot with content creation and photo editing.

Sewtex.ee online shop

Logo design + e-commerce store development + SEO | 2024

SewTex is an online store for sewing and embroidery machines, accessories, and maintenance services, offering everything needed for both hobbyists and professionals. My role in this project began with creating the brand’s visual identity, followed by the design and development of a user-friendly, clearly structured e-commerce site.

The online store was built for easy product discovery, with a simple category system and a smooth ordering process that ensures a seamless user experience.

LineaShop.ee e-commerce store

e-commerce store design + development | 2024

LineaShop’s e-commerce store got a unique and user-friendly design that reflects the brand’s values and product range. As part of the project, I integrated the e-commerce store with email and tracking automation to support marketing and order tracking. In addition, I designed bespoke category and product page layouts to provide a seamless shopping experience for shoppers. The result is a visually appealing and functional online environment that will help LineaShop increase sales and strengthen its brand image.

Aphrodite Weddings & Venues

creation of website + design of business card and poster | 2022

When I started to create the design for Married in Rhodes, I knew that this website had to be something light, romantic and luxurious. I believe we achieved our goal with the tailored design. In addition, I also designed new business cards for Kad, a large 2×2 metre wide wall billboard, posters, a wine bottle sign and thank you cards for the bride and groom.

Papaia Butiik

visual identity + e-commerce store creation | 2023

The Papaia boutique has a new, clean and minimalist-looking website with a wide range of handbags and unique handmade clothing. As part of the project, I tailored the web design, helped with the brand’s content creation, designs and photo editing.

Entrepreneurial Idea Training Centre

Website design + development | 2021

For Entrepreneurial Idea OÜ, I created an informative website, which was designed to make the information and training content easily understandable for clients at different stages of entrepreneurship. As part of the project, I was involved in the design and development of the website, and also designed unique icons based on the logo style that was created and became a common theme throughout the website.

Toro Winebar

Website development and design + miscellaneous design work | 2022

I designed a functional and user-friendly website for Toro wine bar. I added a table booking function and created a special cocktail menu slider to allow visitors to easily and visually explore the drinks on offer. In addition, I designed business and gift cards, menus, stickers and paper bags for Toro Winebar.

Home & Garden garden furniture

e-commerce store development + integrations | 2022

When designing the Home&Garden homepage, we tried to keep a minimalistic and light style, so that the products would get the attention they deserve. I added a separate section for ordering a garden shed, so that customers can easily find specific information and make enquiries.

KristynaDesign crafts

E-commerce store development and design | 2022

An e-commerce store focusing on Estonian handmade products, emphasising the use of warm tones to create an inviting and comfortable shopping environment. The aim was to design an e-commerce store that allows for the shortest and easiest possible shopping process, while supporting all Estonian payment options and offering flexible delivery solutions.

Estlandscape

website design & development | 2021

The aim was to create a page with a clear structure, which would allow the work done to be categorised effectively and the services to be clearly identified, in order to encourage new enquiries. As part of the project, I focused on the design and development of the website, and added a multi-gallery system to help those interested to easily browse through the different projects and see the broad spectrum of landscaping skills.

Time in Rhodes travel arrangements

logo design + website development and design | 2022

Website offering an overview of travel packages and drinking retreats on the island. During the project, I focused on the visual design and development of the website so that visitors can easily register for the trips and retreats on offer.

Remedy Baltic CBD creams and oils

e-commerce store design and development + icon design | 2022

An e-commerce store with a smooth and convenient shopping experience, allowing customers to easily find and buy the products they want. During the project, I worked on the development and design of the e-commerce store, added the ability to deliver products to the Baltic countries and Finland, integrated additional sales options into the shopping cart, illustrated the expected delivery time for customers and designed icons to explain the usefulness of the product.

Hiiu Folk Family Festival

website development and design | 2021

Hiiu Folk family festival website in 2021, 2022 and 2023. The aim of the website was to make the festival information and programme as accessible as possible for visitors. I added a blog and a posts page so that the organisers could share valuable content and current news about the festival.

Helena Dance School

website and e-commerce store development, digital product sales | 2023

I revamped the look of the website, set up an e-dance course and developed an e-commerce store so that the customer could buy dance courses. In addition, Helena’s website offers the possibility to join courses with monthly fees.

Crafts from paper

e-commerce store development and design | 2023

An e-commerce store that supports all payment options in Estonia and offers flexible delivery solutions. During the project, I gave Kraapsu’s e-commerce store a completely new look, added tabs, additional sales options and optimised the shopping process to make it as smooth as possible for customers.

Kairi Kuha Lifesaver

e-commerce store development and design | 2023

A comprehensive website that includes an e-commerce store function, allowing Kair to sell her written book directly through the website. The aim was to create a simple and user-friendly platform to support the online sale of the book. I added the ability to download free materials for mailing list subscribers and created password-protected pages for book buyers.

Nuustaku brewery

e-commerce store development and design | 2021

An eye-catching and user-friendly online shop that provides visitors with a comprehensive overview of the brewery, its services, and allows them to book and buy products. The project focused on the development and design of the e-commerce store, ensuring that the website was visually appealing and easy to use. Temporarily, at the client’s request, the animation has been removed.

Rentbull rental and sales products

website and e-commerce store development | 2022

A user-friendly solution that allows customers to conveniently rent or buy products directly from the website. During the project I was involved in the development and design of the e-commerce store, creating a clear and easy to navigate environment. As a special solution, I developed a calculator to help customers quickly calculate the rental price, added the possibility to rent products and designed category icons.

Headflow coahing

website and e-commerce store design | 2022

I designed a website that fits with the brand’s previously established visual identity and showcases Age’s sparkling personality. The aim was to make the process of registering for courses simple and straightforward. During the development, I created a blog and a posts page that offers a sorting option, as well as a course overview. In addition, I developed a customer journey planner for two different target groups.

Liftest lifts

website and e-commerce store development | 2021

The aim was to make it as easy and efficient as possible to obtain information. When designing and developing the website, I included a separate contact form for quick enquiries for each product and made the technical guides easily accessible in pdf format.

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